Paubox Marketing by Paubox is a HIPAA compliant email marketing tool designed specifically for healthcare. It allows marketing teams to send personalized emails directly to patients' inboxes that include protected health information (PHI). Paubox Marketing ensures HIPAA compliance by enforcing TLS encryption for every email campaign. It features an intuitive drag-and-drop builder for creating emails, dynamic text insertion based on custom contact data fields, and an image and file manager for organizing and securely storing images and files. The platform supports unlimited emails with pricing based on the number of contacts stored. Paubox Marketing also includes advanced analytics for tracking email campaign performance, specific link clicks, and generating reports. It integrates with CRM/EHR/EMRs via API to automatically sync contact data and supports API endpoints for integrating data with external reporting tools. The platform is designed to maximize email deliverability and avoid spam by updating SPF records and configuring DKIM and DMARC protocols. Customer data is securely housed within the platform, and Paubox Marketing is HITRUST CSF certified for data protection.
